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Opportunity Analysis, Strategic Planning and Risk Mitigation for the Small to Mid-Size Filtration and/or Separations Business

Ramsey-TomCourse: 0.4 CEUs,
Thomas Ramsey, Instructor

Small to medium size businesses often lack the resources and manpower for in-depth product line and market analysis, project prioritization and strategic planning. Having the correct information on which to base decisions, using the right tools to guide decision making and set priorities are critical needs for planning and executing the future path of your business.

Learn the skills and acquire the tools to analyze your company’s business environment, prioritize projects and product development, how to build, execute and track a strategic plan for your business, while mitigating risk as you grow. Get Executive Level guidance and expertise from an instructor with more than 35 years of global sales, marketing and business development experience in Filtration and Separation, with 10 years at C-suite level, and gain the skills to help grow your business. Templates for project/opportunity prioritization, strategic planning and action item tracking will be provided with course.

  1. BUSINESS ANALYSIS – IDENTIFY THE PATH TO GROWTH
    1. Market growth potential
    2. Competitive landscape
    3. Technological developments
    4. Project priorities
  1. STRATEGIC PLANNING – PLOT AND FOLLOW THE PATH TO GROWTH
    1. Vision and Mission
    2. Goals and Objectives
    3. Strategy and Tactics
  1. RISK MANAGEMENT – MITIGATING RISK ALONG THE WAY
    1. Market Risk
    2. Technology Risk
    3. Cost and Quality Risk
    4. Channel Risk

Successful businesses acknowledge and identify risk, taking active steps to minimize or even eliminate risks over the duration of their plan

Instructor Bio:

Thomas Ramsey, Managing Director
Ramsey Strategy Consultants and Clarity Corporate Growth

Mr. Ramsey has more than 30 years of successful global experience in leading the marketing, sales and business development of high technology fluids filtration and separations products to industrial, healthcare, consumer, and laboratory markets and nearly 10 years of C Suite level experience. His areas of focus include product, technology, and market analysis, as well as management processes, strategic planning and risk management.

Prior to launching Ramsey Strategy Consultants, he spent 3 years with Purafil Inc., a global leader in gas-phase air filtration, leading the Executive Team through an accelerated growth plan designed to double the business in 5 years. As a part of this project he installed new business processes in Marketing and Product Development and led the team’s acquisition and technology transfer efforts.

Joining Porex in June, 1999, as Vice President of Marketing for the Porous Products Group, Mr. Ramsey was responsible for marketing, market research as well as technical and sales support.  In 2004, he shifted his focus to optimizing global business opportunities for the new Porex Filtration Division, as Vice President and General Manager. 

Mr. Ramsey spent eight years with Pall Corporation, where he held positions including Director of Sales and Marketing – Industrial Fluids Microfiltration and Vice President of Marketing and Business Development – Pall Medical. 

Mr. Ramsey holds a Bachelor of Arts Degree from Fairleigh Dickinson University in Madison, New Jersey, and has been active in the Parenteral Drug Association, Michigan Medical Device Association, the American Association for Respiratory Care, and the International Society of Pharmaceutical Engineers. A long-time member of American Filtration and Separations Society, he is the incoming Second Vice-Chair and is currently a member of the Board of Directors. Mr. Ramsey holds five US Patents in the areas, of composite membrane technology, multi-media porous structures, and three-dimensional molded porous structures for cartridge filtration.